4,253 leads worked and 78 meetings in eleven months, with campaigns segmented sector by sector towards people leads.
Checking Plan is a time-tracking solution for companies, within the Cuatroochenta group.
Time tracking is mandatory for any company with employees, which widens the market but also fills it with competition and noise.
They needed to reach the people lead systematically, across sectors with very different profiles and priorities.
We apply our demand-generation system, run end to end and tuned to their sector. Four phases, each one unlocking the next.
We align the ICP, target sectors and DNC list. We set up dedicated sending infrastructure, our own domains, mailboxes (Gmail + Outlook), DNS authentication and warm-up, on a dedicated server. Sending reputation stays 100% under our control.
We segment by sector (HR, consulting, banking, insurance, IT and digital transformation) towards people leads and management, with qualified sources and per-country verification. We write the scripts by sector, with up to 4 layers of personalization and A/B variants. Nothing goes out without Checking Plan's approval.
Replies land in a unified master inbox, managed by an AI agent and a dedicated inbox manager who classifies, qualifies, handles objections and proposes a meeting. Every meeting reaches Checking Plan's team with a calendar invite, brief and CRM record.
Deliverability testing, rotating low-reputation accounts, bounce control and promoting the winning variants. Each week's data refines copy, segments and accounts.
Book a 30-minute call: we'll show you how the system would apply to a case close to yours.
